We’ve come a long way since making the first ever mobile call in the on 1 January 1985. Today, more than 403 million customers around the world choose us to look after their communications needs. In 25 years, a small mobile operator in Newbury has grown into a global business and the seventh most valuable brand in the world. We now operate in more than 30 countries and partner with networks in over 50 more. We’re a brand that loves change – if it’s not happening naturally then we’re creating it ourselves. It’s in our DNA to push forward, to create a better future, to never rest and find new ways that help people communicate. That’s the lifeblood that runs throughout Vodafone. We are driven to empower people.